Wednesday, August 04, 2010

Outdoor Retailer Running Skirts Knock Your Shorts Off Fun Run

Running Skirts Rock Outdoor Retailer!

Check out the video from this mornings fun run:

What a day! We started with an early rise (up before the sun) to get all set for our Good Morning OR Knock Your Shorts Off Run. After the magic skirt tent was up, Ultima mixed, coffee, bagels and fruit spread in place we started transforming running wardrobes. Surprisingly (or not so much) we had just as many men eager to "Knock their Shorts Off"! What a scenic fun run!

Then it was off to the show...Day 1 of Outdoor Retailer...the show of all shows of everything outdoor! We had a super exciting fun filled day including great meetings with buyers, journalists & skirt-lovers from all over the world. The launch of our new fall/winter collection was met with rave reviews and super excited customers. As we prepare to enter our 6th year in running skirt world - its exciting to present our expanding fitness apparel line (8 different skirt styles now!). Running Skirts aren't just for, paddling, golf, cycling, hiking, climbing, firejumping, scuba diving, weddings....(true we have the new "What do you do in your runningskirt?" video & photos to attest).

We wrapped up the afternoon with a wine & cheese happy hour in the Runners World booth for our Running Skirt demo party. Running Skirts were flying as curious customers took our skirts for a test run on the Runners World treadmills. It's so fun to see the reaction of a "skirt-virgins" as they experience our comfy athletic skirts for the first time. After the show we wrapped up the day with another wonderful meal at Wild Grape (one of our SLC faves) with the skirt gang and Dane Rauschenberg (honorary skirt). All in all, a fabulous first day at Outdoor Retailer, can't wait to see what tomorrow brings.

Tomorrow - Running Skirts Knock Your Shorts Off Fun Run Version part 2 - meeting in front of the Salt Palace South Plaza area. Can't wait to run that beautiful route again up to the Capital and on the scenic mountain road beyond and then back down the hill along Memory Park....gorgeous. Looking forward to meeting new runningskirt fans tomorrow!